[jQuery] Insert content in row

[jQuery] Insert content in row

<div dir="ltr">Hi all. I have this very simple content:
<tr>
    <td class="rowContent" id="902_1200_2008">United States</td>
</tr>
<tr>
    <td class="rowContent" id="104_500_2008">Canada</td>
</tr>
When user clicks in any row i'll want to display the details about that row. I'm using this but without success:
$('.rowContent').click(function(){
$.get("getCountryContent.cfm", { u: <a href="http://this.id">this.id</a> },
  function(data){
  var $conteudo = trim12( data );
    alert("Data Loaded: " + trim12( data ));
    $( '#' + <a href="http://this.id">this.id</a> ).html(trim12( data )).append();
  });
});
This ajax response is an html table...
What's wrong?
Cheers
Marco Antonio
</div>